The Cinemas Fund is to support full time film exhibitors with a dedicated screen for cinema. In response to the COVID-19 context, we need to support independent cinemas to help secure and maintain a healthy and resilient film exhibition sector for audiences to access in the Midlands.
To help secure this future, organisations will need to change and adapt, and we anticipate a focus on young audiences to be their key to success.
We will be supporting organisations with their business planning, diversity and inclusion aims, environmental sustainability aims, and general audience development plans.
