Midlands Arts Centre are looking for a creative and innovative marketing intern to work on Expanding the Frame, starting in February 2025.

 

Reports to  Head of Marketing and Cinema Producer
Location  Cannon Hill Park, Birmingham, B12 9QH
Salary  £2,730 for 26 days (2 days per week)

MAC is delivering a programme of screenings and events to ensure that disabled people can experience film in an accessible environment, as well as seeing themselves reflected on screen.

Expanding the Frame is MAC's three-year project that seeks to significantly improve access to cinema for disabled audiences in the West Midlands.

Expanding the Frame is supported by Film Hub Midlands and you can read more about the project and our support here.

Deadline to Apply

All applications must be received no later than midday Monday 6 January 2025.

Late applications will not be considered.

For this role, Midlands Arts Centre welcome applications from people with lived experience of disability and/or long term health conditions, as part our commitment to diversity and inclusion within MAC’s workforce, as well as a key part of our mission and values and the key objectives of Expanding the Frame.

Purpose of the post

  • To support the overall aims and objectives of MAC’s Expanding the Frame (ETF) project, specifically in relation to marketing and audience development
  • To identify new audiences and develop relationships with relevant partner organisations and key community contacts to support engagement with the project
  • To support and deliver promotion for ETF programme and related events
  • To develop and deliver surveys for ETF attendees and analyse the resulting data with a view to informing future ways of working

Key responsibilities

To work with MAC's Marketing Team and Cinema Producer to actively support the main aims of ETF.

  • Researching new ways of reaching target audiences for the ETF programme – this could be through making connections with specific industry and community contacts, networks or collaborations or through identifying effective online platforms
  • To deliver appealing, high-quality marketing campaigns (in line with current best practice around accessibility) to increase the profile of ETF among relevant local and regional audiences, with the ultimate aim of measurably increasing audience engagement
  • To create promotional content for MAC’s website, social media and other digital channels in line with current best practice around accessibility
  • To create and deliver cinema audience surveys in appropriate formats, analysing the key findings of the surveys to guide and inform future strategy
  • To undertake any other duties that may be required from this post

Find the application form and person specification at Midlands Arts Centre